Real Estate Trends 2026: The Future of the Global Market
The global real estate sector is undergoing a transformation driven by digitalization, sustainability, and new investment models. Looking ahead to 2026, experts predict a scenario full of opportunities for investors who know how to anticipate market trends. At Orience, we analyze the changes that will shape the direction of the real estate market in Spain and in top international destinations so you can be prepared to invest wisely.
According to JLL’s 2025 Global Real Estate Investment Report, global investment is expected to grow by 6.4% in 2026, driven by the rise of sustainable housing, the digitalization of real estate processes, and the recovery of demand for residential and tourist properties in Southern Europe.
Main Real Estate Trends for 2026
1. Sustainable Housing and Energy Efficiency
Sustainability will be one of the main drivers of the market in 2026. European regulations require all new buildings to comply with nearly zero-energy (NZEB) standards, which will increase the value of efficient and eco-friendly properties. In Spain, it is expected that 40% of new constructions will adopt renewable energy technologies and sustainable materials, according to data from the Ministry of Transport, Mobility and Urban Agenda.
- Green investment: properties with LEED or BREEAM certifications will see an average 12% increase in value.
- Reduced energy costs: efficient buildings reduce consumption by 30–40%.
- Growing demand: buyers increasingly prioritize sustainability as a key factor in purchase decisions.
2. Rise of Secondary Cities and Emerging Destinations
As major capitals like Madrid, Paris, and London become more expensive, secondary European cities are capturing investors’ attention. Cities like Porto, Valencia, and Málaga offer a balance between profitability and quality of life, with prices 25% lower than major cities but an average annual appreciation of 7%.
Additionally, according to CBRE’s 2025 European Real Estate Outlook, more than 45% of investors plan to diversify their portfolios toward emerging markets in the Mediterranean and Eastern Europe.
3. Digitalization and Technology in the Real Estate Sector
Proptech (property technology) will continue to revolutionize how we buy, manage, and finance properties. Platforms based on artificial intelligence, virtual reality, and blockchain are improving efficiency throughout the real estate process.
- 3D virtual tours: 80% of international transactions are expected to use virtual walkthroughs before the purchase decision.
- Blockchain and smart contracts: enabling faster and more secure transactions.
- Predictive analytics: tools that help identify investment opportunities in real time.
4. Diversified International Real Estate Investment
International real estate investment will continue expanding in 2026. Countries like Spain, Portugal, and Greece continue to attract foreign investors due to their economic stability, quality of life, and residency-by-investment programs. The World Bank reports that foreign direct investment in the European real estate sector increased by 9% in 2024, a trend expected to continue.
Orience offers strategic guidance to help global investors identify profitable markets and access exclusive residential, tourism, and corporate development opportunities.
5. Housing for Digital Nomads and Remote Workers
The rise of remote work is redefining the type of housing sought by international professionals. Demand for medium- and long-term rentals in coastal or rural areas has surged by 35% since 2020, according to AirDNA. In destinations like Lisbon, Barcelona, and Athens, digital nomads look for properties with flexible spaces, high-speed internet, and proximity to international communities.
Spain and Portugal: Key Players in the 2026 Real Estate Market
Southern Europe will be one of the main hubs for investors in 2026. Spain and Portugal stand out due to their economic recovery, political stability, and strong tourism and real estate sectors.
- Spain: average housing prices are expected to increase between 3% and 5% in 2026, according to Tinsa forecasts. Madrid, Valencia, and Málaga will lead the growth.
- Portugal: remains one of the most solid real estate investment destinations. Despite the end of the Golden Visa, programs like the residence permit for investors or the D8 visa remain highly attractive.
Real Estate Investment Opportunities in 2026
The most promising sectors for 2026 include:
- Sustainable residential properties: high demand and preferential financing.
- Coworking and coliving spaces: responding to new work and lifestyle trends.
- Tourism and hospitality investments: strong sector recovery with projected annual growth of 10%.
- Historic building rehabilitation: tax incentives and grants available in several European countries.
How to Prepare to Invest Successfully in 2026
Forward-thinking investment requires a strong strategy. At Orience, we help our clients anticipate trends and optimize their international real estate investment decisions.
- We identify the most profitable markets based on your financial objectives.
- We evaluate sustainable opportunities with growth potential.
- We advise on residency and citizenship by investment programs linked to real estate projects.
- We coordinate legal, tax, and asset management across multiple jurisdictions.
Frequently Asked Questions About Real Estate Trends 2026
Which countries will be the best for real estate investment in 2026?
Spain, Portugal, and Greece remain among the most profitable destinations. Additionally, countries like Croatia and Poland are attracting investors due to economic growth and lower costs.
What type of property will be most profitable in 2026?
Sustainable homes and coliving or long-term rental projects are expected to offer the highest returns.
How will inflation affect the real estate market in 2026?
Inflation in the EU is expected to moderate, supporting real estate price stability and increasing foreign investment in solid assets.
What role does technology play in international property purchases?
Proptech platforms, blockchain, and 3D virtual tours are transforming transactions, shortening timelines, and increasing transparency.
How can I invest in real estate without living in the country?
With residency-by-investment programs and Orience’s international advisory services, you can invest in and manage properties from anywhere in the world.
Conclusion
The year 2026 will be a turning point in the global real estate market. Digitalization, sustainability, and diversification will be key for investors aiming to maximize returns. With Orience’s expertise, you can access the best international real estate opportunities and build a solid portfolio that prepares you for the future of the sector.